White Day: Payback time !

As the whole world know, Valentine’s Day is celebrated on February 14th every year. It’s the most romantic day on earth where couples would buy gifts to their better halves. In Korea however, only women  would buy chocolates and give them to their partner. S like that,
everyone will be happy 😉

It’s like a ‘payback’ time. On White Day, women expect to receive the chocolates in return of what they’ve given the men on Valentine’s Day. Sounds weird to you? But that’s how it works in Korea. If the guys receive chocolates on V day, they are expected to return the ‘favor’ on W day. Whatever it takes, they must.

Origin:

White Day was first celebrated in1978 in Japan.It was started by the National Confectionery Industry Association as an “answer day” to Valentine’s Day on the grounds that men should pay back the women who gave them chocolate and

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11/11 Time to eat some Pepero !

In Korea, there are many special days celebrated, sometimes for no special reasons at all. And Pepero Day is the exact example of such celebration. But it’s kind of cute how they make11.11 (11th day of November) special. So yes, Pepero Day is celebrated on 11.11 every year.

Pepero is a cookie stick, dipped in chocolate, manufactured by Lotte Confectionery in South Korea since 1983. Pepero Day is somewhat similar to Valentine’s Day and is held on 11th of November, since the date “11-11” resembles four sticks of Pepero. Currently Lotte has come up with various types of flavors for their Peperos.

So what do people do on Pepero Day? It’s actually akin to Valentine’s Day as couples (and also friends) exchange or give Pepero to their loved ones.

11.11 looks like a big yummy row of Pepero sticks, and it’s no coincidence that Pepero Day falls on this date! The clever peeps at Lotte created this day as a commercial haven to maximise sales of their yummy Continue reading